Mobile Phone Users
Quantity: 3.5 million
Category: Business IT/Telecomms Usage
Location: Worldwide Europe Western Europe United Kingdom
| Contact Details Available: | Tel | SMS | |||
|---|---|---|---|---|---|
| Yes | Yes | No | No |
Background
From the supplier’s LifeBase database, through a process of telemarketing and online registrations they have identified 3.5 million mobile phone users. All records have opt in mobile number for SMS or telemarketing and can be selected by a variety of lifestyle criteria.
Quantity
3.5 million
Maintenance
To ensure the quality of the data it is subjected to the following processes and procedures:
- Companies House - Links with Companies House help identify new businesses.
- Phonebase - All records on the supplier’s site based file are verified by running the file against phonebase.
- Goneaways - All goneaways are refunded in full, datacaptured and suppressed from the mailing file.
- Autodial - All records are run through the autodial programme to identify any dead lines. All dead lines are then checked back against phonebase to identify whether they have moved or ceased trading.
- Telemarketing - To fulfil specific requirements a broad range of data is also telemarketed on an ongoing basis.
- Desk research - This includes the suppression of companies that have been listed as no longer trading.
Selection Opportunities
Geography
SIC Codes
Number of Employees
Turnover
Number of Mobile Phones
