Affluent Investors & Responders File
Quantity: 230,000+
Category: Consumer
Location: Worldwide Europe Western Europe United Kingdom
| Contact Details Available: | Tel | SMS | |||
|---|---|---|---|---|---|
| Yes | No | No | No |
Description
R J Temple is one of the UK’s largest independent financial advisers. Tens of thousands of buyers and over 230,000 responders have replied to a wide range of mailings, including the “RJ Temple Challenge to Improve your Financial Position”, where responders positively request professional financial advice. A single mailshot has produced over £15 million in investment bonds within the first four weeks.
The average purchase made by these investors is in excess of £10,000, ALL THROUGH DIRECT MAIL.
“I am delighted that this mailing proved to be such a great success... the return of over £15 million in just over 5 weeks is an outstanding result and sets a challenging benchmark for future mailings!”
Kevin Sime, Marketing Manager Scottish Widows
These people are all at home address, with the list split approximately 66% male, and 33% women. Typically aged between 45 and 70 these are the affluent “grey” population who are proven responders to direct mail offers. They are predominantly home owners, credit card users, own one or more cars, travel for business or pleasure and give regularly to charities.
Source
100% response to the R J Temple extensive and continuous programme of direct mail.
| Selections | Names |
| Male Responders | 123,463 |
| Male Investors | 22,748 |
| Female Responders | 57,322 |
| Female Investors | 14,954 |
Geographical Selections
| England | 191,207 |
| Scotland | 15,948 |
| Wales | 12,291 |
| N Ireland | 4,115 |
| UK Total | 223,744 |
Quality
The file is maintained by the List Owner in top condition. It is MPS cleaned and all responders are given the opportunity to opt out of third party mailings.
Recommended Users
Responders have above average interest in travelling, giving to charities, magazine subscriptions, direct mail purchases of sports products, food and wine, gardening, books and videos and investment products.
