Land & Rural Businesses

Land & Rural Business

. A unique list of 200,000 individuals, (80,000 households), running businesses from home addresses in rural areas
· Geography
· Gender
· Business Name (can be supplied for B&B targeting)

This list covers not just the business principal but also the complete family at these rural addresses, enabling targeting to both the business and the consumer. The list can be selected by gender, which enables either husbands or wives, (or both), to be targeted dependent on the offer; this is particularly useful for mail order products that rural households will find of great convenience. The list comprises a complete range of businesses from farmers, agricultural merchants and agricultural engineers, through garden centers, guest houses, veterinary surgeons, farriers and local tradesmen - all suitable for specific insurance services and general commercial offers.

Characterised by high levels of horse & pet ownership, these individuals are active participants in country pursuits and country life generally. Their interests include riding, fishing, shooting, walking, photography, bird-watching, pet & animal care and countryside awareness.

The list should work well for Farming Products, Financial Services and Insurance, Collectibles, Magazine Subscriptions, Travel & Leisure, Charities, Pet & Animal Welfare, Riding, Sports and Country Goods.

This unique list is growing constantly and is researched on a daily basis.

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